One of the unsung heroes of 'Title Design' (before it was even considered noteworthy) was Maurice Binder. Like Saul Bass and Pablo Ferro, he belonged to small group of people who made the title sequences to films.
Maurice was asked to create a 'modern' montage of sorts for the upcoming 'James Bond' movie 'Dr. No in 1961. Little did he know how iconic that opening couple of seconds would become. He went on to design the sequences on all of the Bond films, all the way until 'View To A Kill' (or, when the movies started to suck).